Rashan Card Program September 2025: Families to Get 20% Discount on Food Items Across Pakistan
The Rashan Card Program, September 2025, has been officially launched to provide relief to deserving families across Pakistan. Under this scheme, beneficiaries can get a 20% discount on essential food items such as flour, ghee, rice, pulses, and sugar from registered utility stores and partner shops. This initiative aims to reduce the burden of inflation on low-income households.
حکومت پاکستان نے مہنگائی کے بڑھتے ہوئے بوجھ کو کم کرنے کے لیے راشن کارڈ پروگرام ستمبر 2025 کا آغاز کیا ہے۔ اس پروگرام کے تحت مستحق گھرانے بنیادی کھانے پینے کی اشیاء پر بیس فیصد رعایت حاصل کر سکتے ہیں۔ آٹا، گھی، چاول، دالیں اور چینی جیسی روزمرہ استعمال کی اشیاء رعایتی قیمتوں پر دستیاب ہوں گی تاکہ کم آمدنی والے خاندان اپنی بنیادی ضروریات پوری کر سکیں۔
Objectives of Rashan Card Program September 2025
The primary purpose of this program is to ensure food security for underprivileged families who are struggling due to inflation. The 20% discount directly reduces monthly expenses and helps households manage their kitchen budget effectively.

Key Aims:
- To provide direct relief on food prices
- To support low-income families during high inflation
- To make essential food items affordable
- To reduce dependency on loans or debt for daily needs
Eligibility Criteria for Rashan Card Program
Not every household can avail itself of the facility. The government has set eligibility conditions to ensure only deserving families benefit from this program.
Who Can Apply:
- Families registered under BISP 8171 or Ehsaas Program
- Monthly income less than Rs. 50,000
- Families already verified through NADRA records
- Households not receiving subsidies from other government schemes
Who Cannot Apply:
- Government employees above Grade 16
- Families with a monthly income above Rs. 50,000
- Individuals already availing subsidized utility packages
How to Apply for the Rashan Card Program
The registration process is simple and designed to be accessible for everyone.
Step-by-Step Process:
- Send your CNIC number to 8123 via SMS.
- Receive a confirmation message about eligibility.
- Visit the nearest Utility Store or partner shop.
- Show your CNIC and collect items with a 20% discount.
List of Food Items Covered under 20% Discount
The government has finalized a list of essential food items that will be available at discounted rates under the Rashan Card Program.
Food Items with Discount:
- Flour (آٹا) – up to 20% discount
- Cooking Oil & Ghee (گھی/تیل) – up to 20% discount
- Rice (چاول) – up to 20% discount
- Pulses (دالیں) – up to 20% discount
- Sugar (چینی) – up to 20% discount
This selection ensures that everyday kitchen needs are covered.
Benefits of the Rashan Card Program
The Rashan Card Program, September 2025, provides multiple benefits not only to families but also to the local economy.
Household Benefits:
- Monthly savings on grocery bills
- Easy access to discounted food items
- Relief from high inflation
National Benefits:
- Promotion of food security
- Reduction in poverty and hunger
- Support for small retail businesses
Partner Shops and Utility Stores
The government has partnered with Utility Stores Corporation and thousands of registered local shops nationwide. Beneficiaries can use their CNIC-linked Rashan Card facility at these outlets.
- Utility Stores branches in major cities (Lahore, Karachi, Islamabad, Peshawar, Quetta)
- Partner Kiryana shops in villages and towns
- Mobile utility vans for remote areas
This makes the program easily accessible even in rural regions.
Rashan Card Program September 2025 – Latest Updates
The government has announced that the program will continue until December 2025, and may be extended depending on budget allocation.
Important Updates:
- 20% discount fixed rate across all provinces
- An online portal is being developed for digital tracking
- Complaints cell to report shopkeepers overcharging
- Mobile app launch expected by October 2025
Challenges in Rashan Card Distribution
While the scheme is beneficial, certain challenges remain:
- Delays in CNIC verification
- Limited stock at utility stores
- Lack of awareness in remote areas
- Shopkeepers are charging extra despite discounts
The government is addressing these issues by introducing monitoring teams and a complaint hotline.
How Beneficiaries Can Maximize Benefits
To make the most of the Rashan Card Program in September 2025, families should:
- Always check official price lists before shopping
- Shop at registered stores only
- Keep a record of their purchases
- Report any misuse or overcharging
Future of Rashan Card Program
The government is considering expanding the program with:
- Increased discount percentage (up to 30%)
- Addition of more food items (milk, tea, spices)
- Integration with digital payment apps
- Direct subsidy transfer through Rashan Wallet
This will make the program more sustainable and transparent in the future.
Conclusion
The Rashan Card Program September 2025 is a much-needed relief measure for millions of Pakistani families. By providing a 20% discount on essential food items, the government has taken a positive step to control the impact of inflation. With proper monitoring and digital integration, this initiative can become one of the most effective poverty reduction programs in the country. Families are encouraged to register early, use their CNICs at partner shops, and avail discounts regularly to ease their monthly expenses